Fifty years after its inception, the Flemish women’s association KVLV will rebrand as Ferm. It will share its new name with its family support services provider which aids various social needs, including homecare service Landelijke Thuiszorg, childcare service Landelijke Kinderopvang and its domestic help service Puuur Huishoudhulp. United under one powerful network and one brand, with one name and a new narrative, Ferm creates a large movement of and for women and their families in rural areas. Kunstmaan | Accenture Interactive was responsible for the development of Ferm’s mission, the website, the new image and the launch.
For many years, the shared mission of the Bolero online investment platform and Kunstmaan | Accenture Interactive is to ensure that Belgians can invest with both ease and might. And that will now be even easier with Bolero’s newest brainchild Matti: Belgium’s first smart investment assistant. Matti not only makes it easy for Belgians to invest, but also helps them with investing.
According to a large-scale study by Mensura, the External Service for Prevention and Protection at Work, one in four employees in Belgium finds it difficult to process stress at work. It appears to be a continuous problem, too. Every autumn, there is a spike in the number of burn-outs. Mensura is committed to tackling this with a positive approach.
Kunstmaan | Accenture Interactive has partnered with Belgian non-profit organisation Mobile School to develop StreetSmart Play, a global online community for people who work with youth in over 28 countries. The playful website not only provides educators, social workers and youth movement leaders with swift access to educational games; the platform also encourages these site users to upload games and share their personal experiences, to stimulate peer creativity and to empower the children with whom they work.
‘Maat op straat’ (Street Buddies), the annual traffic safety campaign first launched by Kunstmaan | Accenture Interactive for the Antwerp police in 2017, is now set for its third edition. The main objective – ‘to make as many street buddies as possible’ – remains unchanged. To make this ambition come true, actors from the television show ‘De Buurtpolitie’ will challenge Antwerp’s students with three challenges.
Tongerlo, ‘En nu even niks anders’. This is the experience promised by Haacht Brewery in a meters-high campaign developed by Kunstmaan I Accenture Interactive for the award-winning abbey beer. This philosophy has been long embraced by the Norbertine Fathers, original brewers of Tongerlo. The sentiment expressed in their motto, ‘Festina lente’ or, ‘Hurry slowly’, may be centuries old, but is sought after today more than ever. To pour a Tongerlo for yourself is to experience a moment for yourself. Busy agendas, the endless stream of social media content and incoming messages are put aside for a bit.